With media fragmentation and expanded marketing efficiencies, the fastest growing form of media is not a specific media type, it is locally controlled marketing.
LiveAdMaker helps advertisers better manage marketing
and communications at the local level, across all forms of media.
LiveAdMaker is an end-to-end technology that builds entire marketing
campaigns across all forms of media in a series of simple selections and then delivers the ads to market in record time.
Everyday, leading brands such as Intel, Sprint, AARP, GM and Century 21 all rely on LiveAdMaker
to create and deliver thousands of ads to market.
For the first time, advertising is being completely localized, with Madison Avenue standards,
for newspaper, TV, radio, mailers, in-store, menus, and online-without the time,
effort or cost that is traditionally associated with high quality effective marketing.
LiveAdMaker gives absolute control and complete insight into marketing and advertising campaigns, giving brands and local businesses the ability to react to market influences quickly and create relevant and focused advertising where and when they know it will be most effective.
For the central brand, LiveAdMaker provides:
- Greater Control - increased Brand and message control.
- Measurement, Insights & Optimization - insight into activity to identify best and worst practices.
- Speed to Market - deliver ads for any form of media in record time to respond quickly to local marketing conditions.
- High Standards - the quality of local marketing materials dramatically improves.
- Saves time and money - reducing the production of entire campaigns from man-days to minutes (with parallel cost reductions).
At the local level, LiveAdMaker provides:
- Relevant Marketing - offers and messages with local customization to drive increased sales.
- Higher Quality - Madison Avenue marketing materials improve the impact of ads.
- Reduced Costs - 40-80% cost savings on local marketing.
- Reduced Time - lead times are reduced from days to minutes.
- Reduced Effort - interaction required to create an ad is significantly reduced.
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